EA Acquired For $55B – Is This A Sign Of NFT Gaming Revival?

Electronic Arts, an American video game company known for video games such as “Madden NFL”, “Battlefield” and “The Sims,” ​​has announced that it has signed an acquisition agreement with a group of investors, including the largest private equity-funded Saudi Arabian sovereign wealth fund in history. Private investors have agreed to acquire the electronic arts giant gaming company for $55 billion.

Electronic Arts was acquired for $55 billion

In a press release on September 29, Electronic Arts confirmed that the investor consortium of PIF, Silver Lake and Affinity Partners has signed an agreement to acquire in all cash transactions that value EA at a corporate value of approximately $55 billion. This transaction is about accelerating innovation and growth and building a future of entertainment.

Gaming giant acquisition @ea With $55 billion, the largest LBO in history by highly established investors, it clearly shows both the size and value of the industry. An early signal of the game revival.

– Yat Siu (@ysiu) September 30, 2025

Under the terms of the contract, investors acquire 100% of the EA, and PIF has involved existing 9.9% of the shares in the company. EA shareholders receive $210 per share in cash. The purchase price per share represents a 25% premium of the EA unaffected stock price of $168.32 at the market closure on September 25, 2025, a last fully unaffected trading day, and an EA’s all-time high of $179.01 at the market closure on August 14, 2025.

PIF, Silver Lake, and Affinity Partners bring a deep sector experience, dedicated capital and a global portfolio with a network of EA, entertainment and sports, to help EA combine physical and digital experiences to enhance fan engagement and create new growth opportunities. While commenting on the acquisition, Jared Kushner, CEO of Affinity Partners and son-in-law of US President Donald Trump, said:

“Electronic Arts is an extraordinary company with a world-class management team and a bold vision for the future. He admires his ability to create iconic and lasting experiences, and enjoys himself as someone who grew up playing the game, and now with his kids.

EA and NFT Integration

The acquisition of the game’s huge electronic arts for $55 billion, the largest LBO in history by highly established investors, not only clearly demonstrates both the size and value of the industry, but also marks the early revival of inappropriate token games. It is worth noting that electronic arts is nothing new to the NFT market. In June 2023, Electronic Art teamed up with Nike to publish Nike’s “.swoosh” blockchain business NFT in EA Sports Game Title, providing self-expression through sports and style.

Previously, Andrew Wilson, CEO of Electronic Arts, expressed optimism about the role of fanger tokens and blockchain technology in the future of the gaming industry. Furthermore, Wilson often links NFTs to the broader concept of collectability, highlighting metrics such as quality, rarity, reliability, and perceived value as keys to digital content. Based on Wilson’s perception of NFT, the acquisition of electronic arts marks the revival of NFT games.

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